This year Revel was given the opportunity to help a local non-profit by updating their logo. With a new, beautiful and historic home as their home base, The Ozarks Counseling Center also changed their name to honor Bobby Allison and his mother Betty. Bobby Allison’s generous donation fully paid the mortgage for the center, leaving them more funds to be allocated directly towards the services they offer. The center is now named the Betty and Bobby Allison Ozarks Counseling Center. Since this building was in need of new signage for their big reveal, this was the perfect time for the center to rebrand their organization to give them a look that better correlated with their services.

During this development, Revel focused on more than just the aesthetics and company goals, but the deeper meaning behind what the counseling center offers. The Betty and Bobby Allison Ozark Counseling Center’s mission is:

To provide mental health services to the community regardless of ability to pay.

By using the initials OCC to create a concentric circle design, we were able to develop a logo that's not only simple and memorable, but also relates to the difficult maze of finding affordable mental health care. The addition of the line coming out of the maze and “helping you find your way,” demonstrates the help OCC can offer. It was these intentional thoughts that lead to the logo design they have adopted today. 

We are proud to partner with the Betty and Bobby Allison Ozarks Counseling Center to provide an updated look to better promote their services. The OCC services include: counseling, mediation, FOCIS (Focus on Children in Separation), supervised visitation and substance abuse referral all at discounted costs.

For more information on the Betty and Bobby Allison Ozarks Counseling Center, visit


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